Sell your property with Country

Sell your property with Country

Bayleys Country is New Zealand’s premier rural property marketing publication showcasing quality farms, horticulture, viticulture, forestry and lifestyle properties for sale throughout New Zealand.

Since 1999 it has been the ‘go to guide’ for those serious about purchasing rural property in New Zealand. Country is published twice a year – in autumn and spring – and holds a unique position in the market as much for its quality, as for its variety and geographic spread of properties.

Utilising a combination of printed distribution, electronic and online promotion, the multi-channelled Country campaign ensures your property is seen in the right places by the right people - receiving maximum exposure to all key markets.

It is produced as a printed book, an e-book and also has a dedicated landing page on

Country magazine is complemented by a comprehensive promotional campaign including eDMs, press ads, high traffic websites, and search engine marketing.

Bigger audience

20,000 copies are distributed nationally via multiple marketing channels including Bayleys’ exclusive buyer database. These databases continue to grow and are validated every year to ensure accuracy.

Greater value

Bayleys is New Zealand’s number 1 rural real estate brand and largest full service real estate brand. Thanks to our size and media buying power, advertising your property with Country offers outstanding value. This includes discounted rates for key national and local media outlets.

National reach

Bayleys has over 115 specialist country agents nationally in offices from Kerikeri to Invercargill, working as an integrated team. More agents in more locations, means access to more buyers.

Industry must-read

Buyers value Country because it provides market information from independent sources. It’s these must-read market insights and articles that ensure Country is the go-to resource for a motivated audience looking to buy.

Bookings for the spring 2020 edition are now open with limited space available.

Step into spring with confidence and click here to contact your local Bayleys office and learn more about this amazing opportunity.