High-growth citrus beverage brand
Bayleys Business is proud to exclusively present an established high-growth New Zealand citrus beverage brand, offering premium, immune-boosting drinks and positioned for significant expansion under new ownership.
73 Citrus is a health-focused beverage business operating at the intersection of functional wellness and everyday refreshment. Crafted from high-quality, naturally sourced ingredients, the product range delivers bold flavour alongside tangible health benefits.
Founded in 2017 by Gisborne citrus growers the brand has grown from a start-up concept into a proven and scalable platform.
Today, 73 Citrus boasts a portfolio of four core products, supported by refined recipes, strong branding, and an expanding customer base. With over 500,000 cans sold to date, the business has secured shelf presence in major supermarket chains, complemented by a loyal and growing network across cafes and restaurants.
73 Citrus is a health-focused beverage business operating at the intersection of functional wellness and everyday refreshment. Crafted from high-quality, naturally sourced ingredients, the product range delivers bold flavour alongside tangible health benefits.
Founded in 2017 by Gisborne citrus growers the brand has grown from a start-up concept into a proven and scalable platform.
Today, 73 Citrus boasts a portfolio of four core products, supported by refined recipes, strong branding, and an expanding customer base. With over 500,000 cans sold to date, the business has secured shelf presence in major supermarket chains, complemented by a loyal and growing network across cafes and restaurants.
Key features
Business appeal
Established brand & product offering throughout New Zealand with strong supermarket, cafe and restaurants presence in place
Growth opportunities
The business is currently in a high-growth phase, with a well established brand, expanding distribution footprint with significant opportunity to scale both domestically and internationally
Sales
Since becoming fully operational in 2020, the company has sold over 500,000 cans to date establishing a national distribution footprint with shelf presence in major supermarket chains
