Explore Marlborough Wine Tours, Blenheim, Marlborough

A boom season with record revenue and returns.

Explore Marlborough Wine Tours is a top-class, unique business that has pivoted, adapted and positioned itself for outstanding success.

- Marlborough's only guided tours on a bike, hosted and entertained by expert guides
- Or the rental of quality bikes for self-designed touring

Set along the Golden Mile of vineyards and located at the tourist hub of The Vines Village, just a short drive from Blenheim in one of the most the beautiful, thriving regions of NZ. Looking forward to the Kaikoura Whale trail from Picton being established. E Bike touring will take off in the region.

The current owners established the business and have operated it very successfully, with well established distribution channels and tourism relationships that would take years to establish from scratch. They pivoted their business model during covid to remain sustainable. Since the tourists have returned the business has experienced record sales for the 2023 summer. Working owner's surplus is enviable, with 4 months holiday during winter.

Operating both vehicle and biking wine tours from a very visible base, with easy access to premium cellar doors, breweries and restaurants. Lease terms for the premises are very favourable with room for expansion and landlord's approval for further development.

A significant advantage of purchasing the business is that no previous technical skill or experience is required. All the company systems and processes are set up and documented so a new owner can just ride in. Market dominance has been achieved, with no direct competitors in a niche market for 'guided bike tours'.

The owners have done a brilliant job establishing a quality brand, with Tourism Industry awards, reputable service and an enviable profit surplus. They now seek new and different challenges. and look forward to providing excellent assistance to the next fortunate owners that will take advantage of this exciting and rewarding opportunity.

Please check this out quickly as the value of the business continues to increase.